Evaluation 4

Evaluation 4

Who would be the audience for your media product?

Our target audience for our movie would be teenagers ageing from 15-18+. We decided to choose this age group because this age group would relate the most with our actors and movie. Also, this age group has disposable money probably from their parents, so therefore this may lead to lots of teenager viewers watching our film and therefore leads to more profit. If this movie was aimed at a lower age group, the audience wouldn’t relate to the actors or the movie as much. This is because in our film we have three teenage protagonists and there are tradition teenage stereotypes. They have hoodie and tracksuits and recognisable fashion and clothing; which the teenage audience will realise.

Our movie is focused on the male gender because the stereotype of males tend to like action/horror movie. We aimed it at the male target audience because if we aimed it at the female gender we may get lower viewers because they may not want to be scared. This is because the stereotype of females is that they tend to like comical movies; such as Rom/Coms and Comedy’s. Our movie is horror based so therefore we would get more viewers if we aimed it at the male gender. However the film may still appeal to the female target audience because they might be attracted to the male actors.

Teenagers would be our main target audience as they could relate with the actors. The audience would relate to the actors as they would be the same age, wear the same cloths and also would be doing the same stuff as the actors. For example teenagers would wear tracksuits when lounging round a friend’s house. Relating to the audience would make the movie more intense and more realistic as they feel it could happen to them at any time.